Why Are Influencers so Influential Today?

Why Are Influencers Like Itsmetinx So Influential Today? Personalities that achieve success or notoriety on social media platforms are seemingly everywhere. You’ve got YouTube stars boxing with professional fighters, Scandinavian computer nerds influencing millions of adolescents and wives of pop stars amassing fortunes on various platforms. What the survey says for their influence According to…

Read More

Top 10 Ways to Create a Great ASMR Video

ASMR has gone from a contemporary fad to common technique brands use to create attention-catching videos. However, while such videos are excellent for applications such as social media marketing, not many people know how to make them.  Creating such videos requires a flexible process that takes various factors into perspective. Fortunately, this guide looks at…

Read More

Social Media Strategies That Work in 2021

Social Media Strategies That Work in 2021 Social media marketing strategies are constantly changing to adapt to user trends and behaviors. What worked last year may not be as effective today. When attempting to stay relevant in today’s social media-driven landscape, it is important to keep up-to-date with the social media marketing tactics that will…

Read More

The Top 5 Video Trends for Influencers in 2019

photo for blog post about The Top 5 Video Trends of 2019

Influencer marketing would be nothing without video, and the medium continues to expand. Expect these trends to dominate 2019: 1. Video First Facebook popularized this term, and it holds that customers not only want to watch video, but help produce it. Video First increases engagement and produces more conversion. 2. Live Video Facebook was the…

Read More

Why Influencer Marketing Is Going to Grow Even More After 2018

photo for blog post Why Influencer Marketing Is Going to Grow Even More After 2018 2 women laughing at pumpkin patch

Over the past few years, influencer marketing has been on the rise. More and more companies and brands are finding that working with influencers to connect with a unique audience can accomplish great things for their businesses. Here are some of the reasons we can expect to see influencer marketing grow over the next few…

Read More

To Create an Influencer Marketing Strategy: Start Here

photo of coworkers sitting around a conference table with laptops for blog post Why Influencer Marketing Is Going to Grow Even More After 2018

Influencer marketing has grown beyond the typical Kardashian endorsement. Today, businesses leverage influencers of all sizes – from micro to macro – to reach their target audiences,increase conversions, and develop a loyal following for their respective brands. Influencer marketing effectively promotes content and provides a powerful avenue for growth and revenue. Knowing how to leverage…

Read More

Why Brands Work With Athletes as Influencers – and Why It Works

photo of football players during a game for blog post Working with Athlete Influencers

Look around and you’ll notice that professional athletes have become the new celebrity endorsement. Whether it’s Aaron Rogers and State Farm, or Lebron James for Nike, athletes act as spokesmen for companies and help sell products and services. Sports brands have used professional athlete endorsements for ages, but now brands in other niches are beginning…

Read More

Influencer Marketing Value Keeps Rising

photo of person with purse and shoes off in a comfortable environment to reference the Importance of Influencer Marketing

Influencer Marketing Value Keeps Rising Countless brands are turning toinfluencer marketing thanks to the unprecedented social reach such efforts afford. Traditional marketing methods and advertising continue to fall by the wayside as modern consumers are more concerned with high-speed value and personal recommendations than older marketing approaches on legacy channels. Influencer Marketing: Untapped Potential In…

Read More